Roll Fed Labels for Pepsi
Client: PepsiCo
Type: Wrap Around Label
Industry: Beverages
Brief
Pepsi Emoji’s label.
CHALLENGE
The brand required multiple design WAL for their ‘Emoji Promo’ series, along with Unique Random Coding and printing of Terms and Conditions on its backside—all within minimum cylinder charges.
SOLUTION
The Kris team optimized cylinder cost by developing a specific size that was tailored to fit maximum designs. Additionally, our high-performance packaging technology facilitated simultaneous registered printing on the label’s backside along with the registered Unique Random Coding on the back of each label. The team also invested in an SOP (Standard Operating Procedure) to pack each box with maximum design labels.
